An email marketing campaign is the best means in which a single email or multiple emails can be sent from a business to one or more customers or prospects with the push of one button. A successful email marketing campaign will get the recipients to take action, engage with your business and help you to get more leads and sales. One of the big advantages of email marketing is that people today still use email widely. In fact, studies reveal, 90% of adults and 74% of teenagers still use email regularly. This is the most cost effective communications tool ever. Due to the immediacy of email, a business can start seeing results within minutes of an email being sent. A 24-hour sale is a brilliant marketing ploy that can be utilized by email, as it creates a sense of urgency and convinces subscribers to take immediate action. Businesses typically have to wait weeks until they see sales come in as a result of print or broadcast campaigns and, even then, how can they be sure what was responsible for the purchase? No other marketing platform lets you instantly send a message to thousands of people across the world. Sure, social media can help you spread the word amongst a global audience – but there’s no telling who is actually reading your content. If you are looking for premium tools like web management and maintenance services, click here.